From the interesting responses I have received so far, I think it is fair to make your opinion public.
So here’s a public poll where you can decide and see what others think is the most efective marketing channel today.
Filed under: Email Marketing, SMS Marketing | Tagged: Email Marketing, marketing channel, online marketing, SMS Marketing | Leave a Comment »
Effectiveness of a marketing channel was measured using the following 8 criterion.
· Is the channel Low Cost
· Does the channel have a broad reach
· Does the channel allow personalisation (1 to 1)
· Does the channel deliver targeted messages
· Does the channel offer any viral features?
· Can the results be tracked?
· Is the channel easy to [...]
Filed under: Email Marketing | Tagged: direct marketing, Email Marketing, interactive marketing, marketing, marketing channel, online marketing | 2 Comments »
